Resort at dusk with an infinity pool overlooking the ocean

Strategic Partnership

Turn metasearch visibility into direct bookings

Hop's award-winning Hospitality Management System now works hand in hand with Metadesk's hotel metasearch platform — one connected way for hotels and resorts to grow direct revenue and reduce reliance on OTAs.

1 integration

PMS, booking engine and metasearch in sync

Google Hotel Ads

Plus the leading metasearch channels

Less OTA reliance

More revenue retained per booking

What this partnership means for hoteliers

Connected systems, smarter visibility

Hop's cloud PMS and Metadesk's metasearch engine share rates and availability seamlessly — so your property shows up accurately across Google Hotel Ads and other top channels.

Built for direct revenue

A unified distribution strategy that keeps guest relationships and margins where they belong: with your property, not the OTAs.

Intelligent optimization

Dynamic, data-driven bidding tuned to each property's demand patterns, with ongoing funnel analysis and campaign adjustments to maximize ROI.

“Hotels want visibility on platforms like Google Hotel Ads to enhance direct bookings rather than being crowded out by the OTAs. This strategic partnership between Hop and Metadesk enables this.”
Sharon Smith — Chief Operating Officer, Hop
“Hop's technology combined with Metadesk's metasearch optimization creates a powerful framework for direct booking success — more efficient spend and clearer insight into real revenue.”
Chris Jackson — Principal, GCommerce

About Hop

An award-winning cloud PMS that streamlines hotel operations with a robust booking engine, versatile channel manager and advanced revenue management.

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About Metadesk

A metasearch management platform built for hotels and resorts, driving direct bookings and reducing OTA reliance with dedicated support.

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About GCommerce

A hospitality-focused digital marketing agency delivering customized, strategic and client-focused programs — never cookie-cutter.

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Ready to grow your direct bookings?

Talk to the team about connecting your Hop property with Metadesk metasearch campaigns.

Request a Demo